Working as a team
Typography isn't necessarily one of my strong points, although, I think I'm doing pretty good, I do understand its very important role in the world of design...especially after a quick talking to from Jeremy Crowle a few months ago. The success of graphic design, and this includes wedding stationery too, is based on all the components working together as one. Fonts, colours, breathing space, style, emotion, flow; they, as a team, whip your senses into orgasmic bliss.
Letters + more letters = words
Selecting fonts for your custom wedding invitation can be a bit tricky as the typography should work with the rest of the design elements. If you're really a wild one, you might believe in a little thing called experimentalism, where there are no rules...aka it's innovative.
Some rules I learned in school are:
1. use fewer fonts
2. don't all caps your script typeface
3. pair up a sans serif with a serif font
4. avoid using similar fonts together
Fonts play a role in relaying to your guests what kind of wedding they're being invited to. This isn't always important to every couple getting married but for those of you who do have an interest in taking your wedding invitations to another level, hopefully this helps you out.
To the right are some examples of lovable font couples and NO Albertine and I are not getting married.
July 25, 2008
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